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Photos provided by Lamar Advertising.

If you’ve driven along US Route 460 or Route 19 lately, you may have noticed something new – bold billboards shining a spotlight on ����԰. These signs are a visual reminder that higher education opportunities at Bluefield are close, affordable, and offer local students an incredible opportunity.

“Our goal is to remind the community that ����԰ is a hidden gem right in their own backyard,” said Travis Roberts, Vice President of Enrollment & Marketing. “These billboards increase visibility and highlight the opportunities available to local students and families.”

Placed in high-traffic areas near key landmarks, the billboards are part of a broader effort to increase the university’s visibility in the region.